The Design of Everyday Things

翻开这本书，你或许会先为书中那些'反人类'的设计会心一笑——推该拉、拉该推的门把手，永远找不到标记的开关。但真正让人读下去的，是作者那句近乎'免责'的判断：用不好，不是你的错，是设计的错。全书最锋利处，在于它把'用户操作失误'重新定义为'设计的失败'，并系统拆解了可视性、自然匹配、反馈与约束这几条朴素却极难做全的原则。耐人寻味的是，读者普遍反馈它'最好读'、语言平实不堆术语，前三分之一略显枯燥，越往后越有意思。它适合两类人：一是想建立设计直觉的从业者，二是任何被糟糕交互折磨过的普通人——读完你会重新看待身边每一个'反设计'的细节。

Don Norman is co-founder of the Nielsen Norman Group, an executive consulting firm that helps companies produce human-centered products and services. He is Breed Professor of Design Emeritus at Northwestern University and Professor Emeritus at the University of California, San Diego, where he was founding chair of the Department of Cognitive Science and chair of the Department of Psychology. He has served as Vice President of Apple Computer's Advanced Technology Group, and his many books include "Emotional Design," "The Design of Future Things," and most recently, "Living with Complexity."