BILL BURNETT is the executive director of the Design Program at Stanford.
DAVE EVANS is an adjunct lecturer in the Product Design Program at Stanford, a management consultant, and a co-founder of Electronic Arts
上过设计项目的大概会觉得这本书介绍的流程是多么老生常谈(reframe problem, ideation, brainstorming, prototype 啊听到这些词我强忍住不吐),但书中提及的许多dis functional belief & how to reframe依旧是很inspiring的,引入的gravity problem 概念也很有帮助(很多问题不是可解决的,放下执念立地成佛,换个角度看问题更有收获云云)。书中有很多实操性很强的practice可借鉴,比只讲为什么不讲怎么办的书要强一丢丢。(忍住对design process和书中大段大段教人怎么用贴纸来发散思维的厌恶快速听完了,本以为给2星不能再多,但意外地有点帮助所以就3星了,对我来说新知识不多,有用程度因人而异吧