Francis-Nöel Thomas is professor emeritus of humanities at Truman College, City Colleges of Chicago.
Mark Turner is Institute Professor and professor of cognitive science at Case Western Reserve University.
Got a basic understanding of styles of English writing and how that can serve different purposes. Classic style, argued by the author, is a way of representing the reality to share knowledge about truth. Writer leads reader to shared understanding by calmly describing what he sees. So it’s all about representation of the thing rather than emotions