The New China

Generally, it is believed that Chinese New Year pictures originated from Gate-God picture of Han dynasty, and the term “New Year picture” occurred during Qing dynasty. At the beginning, New Year pictures were only used to convey blessing. As time went by, this form of art has extended to reflect social and daily life of the new China after establishment in 1949. This book presents carefully-selected New Year pictures created from the 1950s to 1990s, and categorizes them into the following chapters: portraits, celebration events, military affairs and national defense, International affairs, folk life, traditional festivals, national unity, and cultural education. The characteristic artistic approaches in these posters will definitely provides readers with a unique reading experience.

Keyu Jin is a professor of economics at the London School of Economics and Political Science and a non-executive board member of the luxury conglomerate Richemont. She is an eminent advisor to the UNDP, and has worked with the World Bank, the IMF, and the China Banking Regulatory Commission on fintech in the past. Jin was born and raised in Beijing, China, and attended high school and college in the United States. She holds a BA, MA, and PhD in economics from Harvard University, and resides in Beijing and London.