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Every designer has had to justify designs to non-designers, yet most lack the ability to explain themselves in a way that is compelling and fosters agreement. The ability to effectively articulate design decisions is critical to the success of a project, because the most articulate person often wins. This practical book provides principles, tactics, and actionable methods for talking about designs with executives, managers, developers, marketers, and other stakeholders who have influence over the project with the goal of winning them over and creating the best user experience.
- 聚焦设计师如何向非设计人员阐述决策
- 提供与高管、开发沟通的实战话术模板
- 强调倾听、共情与降低认知负荷的技巧
- 急需提升职场沟通与提案能力的UX设计师
- 希望理解设计逻辑的产品经理与开发人员
- 面临跨部门协作挑战的创意工作者
- 内容偏实操，可直接套用书中沟通模板
- 部分章节略显冗长，可重点阅读策略部分
- 建议结合真实项目案例进行模拟演练
- 设计师进阶必备，弥补沟通软技能短板
- 虽语言稍显啰嗦，但提供的技巧极具价值
- 不仅是设计书，更是职场高效沟通指南
本导读基于书籍简介、目录、原文摘录、短评和书评生成，不等同于全文精读。
- "She made a transition from interviewer to client and asked me the most memorable question of my career: “Let’s say I have a new project for you. What’s the first thing you would ask me about it?”"
- "Without hesitating, I began what felt like was a tried-and-true approach to all my previous work: “Is this a print piece or a website? Will there be color or no? Will we use stock photography or original? How many pages would the website or brochure have? And, finally, what is your timeline? When do"
- "The point is this: user experience design is a relatively new thing and we’re all continually adjusting to the changing attitudes and approaches to creating great stuff. It’s all design. When it comes to titles, no one really knows what they’re talking about. Right or wrong, we’re all just making st"
- "This is why so many people have an opinion about your work."
- "When our egos are preventing us from seeing the value of other ideas, it will manifest itself in the form of excuses for why the other person's suggestion is not valid."
- "Do something, even if it's wrong."
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