书籍 Negotiation Genius的封面

Negotiation Genius

Deepak Malhotra, Max Bazerman

出版时间

2012-07-20

ISBN

9780553384116

评分

★★★★★
书籍介绍
From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer. What sets negotiation geniuses apart? They are the men and women who know how to: •Identify negotiation opportunities where others see no room for discussion •Discover the truth even when the other side wants to conceal it •Negotiate successfully from a position of weakness •Defuse threats, ultimatums, lies, and other hardball tactics •Overcome resistance and “sell” proposals using proven influence tactics •Negotiate ethically and create trusting relationships—along with great deals •Recognize when the best move is to walk away •And much, much more This book gets “down and dirty.” It gives you detailed strategies—including talking points—that work in the real world even when the other side is hostile, unethical, or more powerful. When you finish it, you will already have an action plan for your next negotiation. You will know what to do and why. You will also begin building your own reputation as a negotiation genius. From the Hardcover edition.
用户评论
实用案例+商务沟通都很有启发
谈判课的教科书,实践价值不高,更有意义的可能是培养谈判意识
案例很经典,文字浅显易懂,是本好教材
Guidelines to human interactions.
中文版已阅
还不错
本书给出了很多谈判的技巧和指导,个人感觉最重要应该是提前准备,像作者所说很多谈判在谈判开始之前就已经高下立判了。同时,作者理清了信息和影响,经验和专业,can和should等重要概念的区别。并再三叮嘱需总结和实践书中所学,化为已用,不可沽名称专家,但也指出通过不断学习,谈判小天才是可以实现的。另作者一再强调不可说谎,较一般厚黑学更见精神。
没什么启发,除了开场3百万肖像照片使用权的例子还有点惊到我
以为是鸡汤书,还真是很实用,例子值得细细看
Z-Library