"This major work represents the culmination of studies, extending over some twenty-five years; beginning with the study of "authoritarianism" and dogmatism, the investigations have led into generic problems of the organization and change of attitudes, beliefs, and values" (Williams and Rokeach, 1974).
Williams, R. M. and Rokeach, M. (1974) ‘The Nature of Human Values.’, Political Science Quarterly, 89(2), doi: 10.2307/2149267
Milton Rokeach (born in Hrubieszów as Mendel Rokicz, December 27, 1918 – October 25, 1988) was a Polish-American social psychologist. He taught at Michigan State University, the University of Western Ontario, Washington State University, and the University of Southern California. A Review of General Psychology survey, published in 2002, ranked Rokeach as the 85th most cited psy...